Jazwares, the toy company that already brings us Regular Show, Adveture Time, Hanna-Barbera and NickToons toys, has acquired the rights to create a new Gravity Falls toy line. The new toy line, based on the popular Disney TV cartoon, will include figures, plush, role-play and play-set toys based on Dipper and Mabel’s adventures with Grunkle Stan, his mysterious journal, and The Mystery Shack. Jazwares will release the first wave of Gravity Falls toys in fall 2014 at retailers across the U.S.
Jazwares is also at Toy Fair pushing new toy lines based on the NBA and a line of figures that are also a game called Bungees. We have word that they are definitely continuing their Adventure Time figure line, and their exclusive-to-Toys R Us Regular Show line, but they are not allowing any photos of those products.
Gravity Falls is a top show on Disney Channel with kids 2-11, kids 6-11 and tweens 9-14, ranking #1 in its time period across the major youth demographics. The hit show follows the adventures of twin brother and sister, Dipper and Mabel Pines as they spend summer with their eccentric great uncle Stan in the wondrous town of Gravity Falls, Oregon where things are never as they seem.
“We are delighted to help bring the Gravity Falls story to life in toys,” said Laura Zebersky, executive Vice President Global Sales & Licensing, Jazwares. “More than anything, we’re great fans of the show and are excited to work with Disney on creating such a fun line for its audience to interact with its characters directly.”
The initial retail focus of the toy line will be in specialty stores, nationwide.
Jazwares will also be bringing out new toys based on Teen Titans Go and Yo Gabba Gabba, and we will have details on those as soon as we can pry them loose from Jazwares.