The PopCult Toybox

We have our first images of the new toys from World of EPI based on The Proud Family: Louder and Prouder that I told you about last week. Better yet, these are already available from Target online and will be in stores soon.

The first in a series of The Proud Family: Louder and Prouder fashion dolls and mini figures is available from Target now, ahead of the release of Disney+’s highly anticipated animated series. Designed and manufactured by The World of EPI, the leading manufacturer behind authentic multicultural dolls, The Proud Family: Louder and Prouder fashion dolls and figures exemplify the distinct characteristics of each character and celebrate diversity, self-love and empowerment.

Returning to television more than 20 years after it first hit Disney Channel, The Proud Family: Louder and Prouder follows the adventures and misadventures of newly 14-year-old Penny Proud and her Proud Family as they navigate modern life with hilarity and heart. The series debuts February 23, 2022 on Disney+.

Always cute and forever proud, Penny Proud is wearing her signature outfit, a faux suede skirt, knit blouse and sweater, and sneakers, inspired by the animated series. The 10″ fashion doll, with 11 points of articulation, offers bendability and flexibility, allowing Penny to strike fierce poses. Featuring long beautiful black hair, styled in two twisted pigtails and a tendril on top, kids can also wash and restyle it for hours of play. Suitable for ages 3 and up.

The Penny Proud & Crew Mini Figure set includes Penny, Dijonay, LaCienega, Maya and Zoey. Fully sculpted with expressive poses, each character is dressed in a molded outfit and shoes inspired by their outfits from the animated series The Proud Family: Louder and Prouder. The five-piece set is packaged in a reusable box that doubles as Penny’s bedroom (seen below), so kids can hang for hours of fun playing with the crew.

The figures are up to five inches tall and perfectly capure the way they look on the cartoon. Also suitable for ages 3 and up, available at Target now.

Click the images for a closer look, and stay tuned to PopCult for detailed reviews as soon as we have our hands on these cool toys.