The final entry in the Cyber Monday edition of The 2018 PopCult Gift Guide is a necessity for any guitar player on your holiday shopping list.
The Earth III Guitar Strap is back. These classic world-famous straps were worn by an astounding roster of great players such as Stevie Ray Vaughn, Randy Rhoads, Eddie Van Halen, Steve Vai, Ace Frehley, Metallica and many others.
The Earth III Guitar Strap Co. was started by Richard Oliveri in the late 1970’s on Staten Island, NY. He designed and created world famous guitar straps, including his best known straps, the musical note and the lightning bolt straps. He manufactured them until 1989, when he was tragically killed in an auto accident in Florida while on vacation, thus ending a great career and company.
Roy Jones, creator of the Lollipop Guitar and former employee of Earth III guitar straps and music products applied for the trademark rights and has revived the company with classic designs and new spins on what many players consider the most comfortable guitar strap ever made. Many of the original employees of the company have returned to work on a new generation of Earth III Guitar Straps.
Roy has done Richard proud, and the legacy of the Earth III guitar strap continues into the future. Any guitar player worth his salt would love to own one of these beauties. Straps start at less than ten bucks for a basic, solid color cotten strap, and range higher depending on the design. Some of the most popular styles are on sale today, for Cyber Monday.